田牧远：国庆票房里的生意经

讲师：田牧远已加入：39天关注：116

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">都在骂《749局》是超级大烂片，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">但换个角度看，陆川开窍了，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">从一个拍电影的导演，成功晋级生意人。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">这一步之遥，多少人一辈子也没迈过。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">骂片子是大烂片的话，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">根本就不是《749局》的目标观众。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">它的目标观众，是王俊凯的粉丝。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">从一开始做宣发时，电影的广告语就是：

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">一起去看19岁的王俊凯。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">结果，票房大卖。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">国庆档前两日，《749局》全都霸榜，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">仅用两天，拿下2.5亿的票房。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">你去问问王俊凯的粉丝，这电影烂吗？

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">恐怕一群年轻人要跟你扭打在一起。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">这部片子，五年前就已经拍出来了，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">但鉴于【建国后妖怪不能成精】的规定，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">片子一直没能过审。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">于是，时年19岁的王俊凯，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">被压到了仓库里。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">直到2024年的国庆，才放了出来。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">唯物主义论已经被击碎了。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">结合国庆前的股市爆涨，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">两个原本牛马不相干的事情的底层逻辑，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">就是新一轮刺激内需提振经济的开始。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">新一波红利来了，你能抓住吗？

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">陆川已经抓住了。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">或者说，是时代把红利送到了他手中。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">问题是，更多深陷泥潭的老板们，能抓住吗？

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">对于搞技术出身的老板们，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">这件事其实是个非常好的正面案例：

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">不要沉湎于技术不可自拔，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">那都挠不到目标客户的痒处。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">客户不爽，就赚不到钱。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">这个教训，陈凯歌是深有体会的。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">一部《霸王别姬》，出道就封神。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">可再往后，每部电影都是票房扑街。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">总想把客户想象成专家，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">总想和观众讲道理，讲情怀，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">总想向观众证明自己很优秀，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">结果就是一败涂地。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">直到一部《长津湖》，陈导翻了身。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">五十多亿的票房，比陈导之前所有拍的电影，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">票房叠加的总成绩都要高。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">陈导找准了一条新赛道，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">不，其实还是他擅长的，也是时代需要的，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">就是歌颂主旋律的电影。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">正在热映的《志愿军2：存亡时刻》，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">拿下2024年国庆档票房*，毫无悬念。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">不仅是他，包括张艺谋、姜文、冯小刚，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">大陆的导演，全都走过这个冤枉路。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">国师是醒悟最早的，他的处理方法是，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">情怀和艺术，那就直接用艺术片表达，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">想要赚钱，就得直奔煽动观众的情绪去，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">让观众为情绪买单。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">所以你看国师近十年的商业片，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">用的手法都一样，已经玩的炉火纯青，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">故事上，选反腐悬疑谍战等热门题材；

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">演员上，老戏骨+中流砥柱+流量鲜肉，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">把能圈到的粉丝全都圈一遍。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">投资人很满意，下次接着投资；

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">粉丝很满意，下次接着买票捧场。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">小钢炮不信邪，是跌的最惨的那个：

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">一部质量堪称民族史诗的《1942》，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">你看看赔了多少钱？

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">影片带来的历史厚度和质量，超*，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">但只要想给观众们当老师，教育观众，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">结果一定是赔的一塌糊涂。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">钢炮哥气急败坏，脱口而出：

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">我给大家吃屎，大家甘之如饴；

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">我耗尽心血，诚意满满，却被嘲笑践踏。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">这就是现实。也是商业铁律。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">说个冷门知识，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">根据猫眼统计，截止2024年10月，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">在中国影史导演票房排行榜上，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">张艺谋高居第二，陈凯歌高居第四。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">国庆档票房整体结束后，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">陈凯歌*会超过陈思诚，跃居第三。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">高居导演票房排行榜第一和第三的，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">是徐克和陈思诚。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">徐克146亿的票房里，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">《长津湖》和《长津湖之水门桥》，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">就占去了将近百亿的票房。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">全都是主旋律电影。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">陈思诚125亿的票房，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">全都源自热门题材。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">相比之下，宁浩掉队了。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">春节档《红毯先生》和国庆档《爆款好人》，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">全都票房惨败，全都是宣布退档。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">之前的票房收割机，为什么就断崖式下跌呢？

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">核心问题，还是总想给客户讲道理，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">题材既不主旋律，也和观影人群对不上暗号。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">回到生意场上，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">有很多人机缘巧合进来，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">靠着技术或者服务起家，赶上时代风口，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">赚到了第一桶金。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">于是往后的日子，总想给客户当老师，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">总想搞普及教育，总想以我为主，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">结果就是赔的一塌糊涂。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">你看网红们都是从一开始就明白这个，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">内容没有美丑，流量没有善恶。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">全都在表演，制造矛盾，煽动情绪。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">一本正经的讲真话真理，适合当老师。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">但*带来不了点赞、评论和转发。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">越是想证明自己有多优秀，死路一条。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">中小企业的困境，其实就是在这。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">凡事深陷泥潭的老板们，都有一个通病：

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">就是太想给客户当老师了，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">恨铁不成钢，总是抱怨客户没有鉴别能力，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">所以一切的言行举止，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">都是为了证明自己有多优秀，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">都是为了提高客户的鉴别能力。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">但客户不是奔着要成为专家，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">来购买你的产品的啊。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">说一个扎心的事实，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">哪怕李佳琦小杨哥东北雨姐之流都倒下，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">他们短短几年内积累的财富，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">足以安享好几代人的晚年。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">无所谓土壤，意识形态，客户消费力，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">规律就是这样，事实就是这样。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">这就是为什么很多企业家，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">都喊出【商业向善】的原因，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">他们太清楚民意和情绪被操纵的威力。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">无论是创建一个商业帝国，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">还是传承数代人的政权，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">用的都是同一种手段。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">商业思维上已经进化重启的陆川，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">昨天又果断喊出了一句话

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">你们有什么不满，尽管冲我来，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">不要难为主创人员。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">你看这种水平高不高。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">你所骂的每一句话，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">都会变成票房的新一轮助燃剂。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">《749局》的票房，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">*会高居2024年国庆档票房前三。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">此后的陆川，也绝不会被市场抛弃。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">因为投资人在他身上已经赚到了钱。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">这真是验证了那句话

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">一切成败，都源自于认知。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">现在，新的红利已经来了。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">全球都在大放水，新一波市场红利就在路上。

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">但核心问题是，你能抓住吗？

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">我的看法是：能！

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">回到自己擅长做的事，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0 list-7 0 list-8 0 list-9 0;">一定要迎合市场，研发出刚需型产品，

<p style="font-size: 16px; white-space: pre-wrap; margin: 1em 0px; padding: 0px; box-sizing: border-box; font-family: "PingFang SC", 微软雅黑, "Microsoft YaHei", Helvetica, Tahoma, sans-serif; outline: currentcolor; cursor: text; counter-reset: list-1 0 list-2 0 list-3 0 list-4 0 list-5 0 list-6 0

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